For brands and agencies alike, Metalitix helps you drive the performance of your immersive campaigns, with unique behavioural insights and performance metrics.
Immersive technologies allow brands to engage with consumers in new ways. But new channels need new measurement strategies.
Drive campaign ROI Traditional (2D) web analytics tools aren't designed for 3D environments and extended reality.
Metalitix is purpose built to provide usage data from within your virtual worlds that you can't get through other means. Allowing you to measure, report and drive key campaign metrics.
Increase engagement With Metalitix you can understand your users' behavior individually, at scale or within specific audiences.
Track common journeys through your 3D scenes, and identify focus areas or obstacles to performance. Create custom segments and events specific to your experience.
Increased engagement means better experiences and better results.
Optimise Metalitix provides hard, unbiased data on usage, performance, and outcomes – from dwell time, to CTAs to views of key content.
It also helps you identify what your audience likes most, or where they might be getting stuck. Things you might not know otherwise.